# How the Femtech Insider community drove 14,000 views in 1 month Findem publishes a public search API over its indexed pages; the guide is at https://www.findem.ai/lazyweb/agent-access. Source: https://www.findem.ai/customer-stories/femtech-insider Source observed: 2026-11-02T22:04:42.115Z Last checked: 2026-11-12T02:44:04.446+00:00 Indexed: 2026-11-02T22:14:35.438+00:00 --- --- title: "Femtech Insider: 14,000 Monthly Job Board Views | Findem" description: "Learn how Femtech Insider automated its community job board, reached 14,000 monthly views, and turned featured job listings into a new revenue stream." url: "https://www.findem.ai/customer-stories/femtech-insider" --- # How the Femtech Insider community drove 14,000 views in 1 month ← Back to customer stories ## Findem ## | ## Femtech Insider 14,000 monthly views on the job board three job features sold 500,000 people reached monthly ## Priorities - Connect the women's health innovation community with relevant jobs - Reduce the operational work of maintaining a job board - Build a sustainable business through job features and distribution ## Challenges - Manually copying and pasting jobs into a WordPress plugin took significant time - The job board was taken down, frustrating community members - A small organization needed an easy-to-maintain job board ## Solution - Findem Portfolio Job Boards > "We went from copy-pasting job listings to running a job board that gets 14,000 views a month." [Femtech Insider](https://femtechinsider.com/) is a leading media platform covering the women's health innovation ecosystem, reaching 500,000 people monthly through their newsletter, website, and LinkedIn channels. Founded by [Kathrin Folkendt](https://www.linkedin.com/in/kathrinfolkendt/) in 2019, the platform covers digital health, biotech, medtech, pharma, and policy developments in women's health. But building a platform that sits at the center of a movement means more than just sharing stories. It means helping people find each other — talent, investors, partners — and Kathrin knew from day one that jobs were part of that equation. “I’ve always believed that to build great companies, you need great people. From the very beginning, I wanted a job board to be part of the brand” - Kathrin Folkendt. ## Manual job posting was holding back Femtech Insider’s growth Initially, running the job board was a manual, painful process. “It was a WordPress plugin. I’d copy and paste jobs every week. It took a lot of time to do even five listings.” Despite the heavy lift, it filled a gap. Job seekers appreciated the focus. Companies found engaged candidates. The effort was worth it… until it wasn’t. [Watch the video on Descript](https://share.descript.com/view/Q59SQCPavIM) “We actually had to take it down at one point,” Kathrin shared. “I got hate mail. People were just so disappointed and frustrated that our job board was gone. Others with UX backgrounds were reaching out just to volunteer and help fix it. It was embarrassing.” That changed when Femtech Insider launched its new job board on Getro (now part of Findem). ## Kathrin streamlined community operations with Findem Portfolio Job Boards Femtech Insider now uses Findem Portfolio Job Boards to power a fully automated, beautifully integrated [job board](https://www.findem.ai/products/portfolio-job-boards). No plugins, no manual posting, no stress. It pulls live job listings from across the ecosystem and makes it easy for Kathrin to feature roles in her weekly newsletter and on LinkedIn, which now has over 45,000 subscribers. "It's helped us be a lot more efficient. The fact that it automatically works, pulling all the jobs, makes it very easy for us to maintain and use. We can really focus on what matters to me, which is the distribution aspect and figuring out how to create a sustainable business that supports women." ## Findem Portfolio Job Boards fuel the community and Femtech Insider’s growth [Watch the video on Descript](https://share.descript.com/view/Rhk6I3Rqxoy) The transformation didn’t just save time… it drove real business results: - **Commercial Growth**: "We've sold three job features and are now in conversations with an executive recruiting firm based on the numbers we're seeing." - **Impressive Engagement**: 14,000 monthly views on the job board - **Enhanced Distribution**: Integrated job postings into newsletter and LinkedIn with guaranteed placement for premium partners The improved metrics visibility became a key selling point. "Even just having better visibility of our metrics on the job board has tremendously helped in terms of being able to commercialize it," Kathrin explains. Femtech Insider maximized their job board's impact through [strategic content distribution](https://www.findem.ai/blog/how-to-promote-a-job-board-successfully): - **Newsletter Integration**: Weekly "Who's Hiring" section featuring 7-10 diverse roles across tech, medical, business, and nonprofit sectors - **LinkedIn Amplification**: Friday posts to 45,000 followers featuring top jobs with direct application links - **Premium Partner Benefits**: Guaranteed newsletter features and spotlight distribution for paying customers > "I always believe that content without distribution is simply not it. So we've been quite focused on building out our own channels and distribution capabilities from the very beginning" ## Talent matching went from operational burden to revenue driver What started as a necessary but painful manual process became a smooth revenue-generating component of Femtech Insider's business model. The partnership with Getro eliminated operational friction while providing the professional experience her community deserved. > "It's just been a very smooth partnership. I very much appreciate the support that I've received from the team. It was just very fast... The operational aspect and the ease of use are really key for us as a small organization." For community builders in specialized sectors like femtech, the lesson is clear: the right job board platform doesn't just save time; it transforms a necessary service into a strategic advantage that serves your community while driving sustainable revenue growth. ## Recommended next reads ### [Shawmut consolidates construction recruiting around one flexible platform](https://www.findem.ai/customer-stories/shawmut) ### [One year later: RecruitMilitary is changing what employers can see in military talent](https://www.findem.ai/customer-stories/recruitmilitary-one-year-military-talent) ### [BILL builds AI-first, business-focused talent acquisition](https://www.findem.ai/customer-stories/bill) ### See people in higher resolution. 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